Permlight Introduces new flagship LED module series for illuminated signs, large channel letters and canopies with industry leading light output equivalent to neon


• White light output equivalent to 60mA neon
• Available in multiple colors and shades of white
• Typical life over 10 years
• Coated for corrosion resistance and UL listed for wet location

Tustin, CA - Monday, March 26, 2007 - Permlight announced today the introduction of its new flagship 747 Series “El Plato” LED module for large illuminated signs, channel letters and canopies which previously could only be made with neon. The 747 Series consumes approximately 3.4 watts per foot, about the same as 60mA neon. El Plato in Spanish means “The Plate” signifying its large, flat aluminum heatsink – part of Permlight’s well known patented thermal management system. The large module size significantly reduces installation labor requiring only one module per linear foot and guaranteeing proper spacing of the individual LEDs. Independent industry testing has confirmed that the 747 Series is just as bright as 60mA neon and can “punch through” even the toughest materials such as day/night plex. As with all Permlight LED sign modules, the El Plato runs on the industry standard 12 volts DC with Permlight’s own series of 60 watt, 250 watt and 500 watt remote power supplies, or any other manufacturer’s power supply approved by Permlight which limits the output to 5 amps and 12.3 volts maximum per channel. The MSRP for the 747 Series is approximately $25 per foot.

“The 747 Series ushers in a new era for our customers which will rapidly increase the adoption of LED in illuminated signs.” commented Fernando Lynch, President of Permlight. “We finally listened to our customers who have just been “tolerating” LED as a replacement for neon. Sign companies have been using LED in small signs as an “acceptable but inferior alternate” to neon, but never in large signs or when utilizing day/night material or as an alternate to 60mA neon. The El Plato uses Permlight’s patented thermal management system with the latest high brightness LED from Nichia of Japan to equal the light output of 60mA neon. Our customers could not tolerate an increase in price or a decrease in lifetime or quality to obtain these new brightness levels. The 747 Series actually offers unprecedented brightness at lower cost per foot than previous Permlight sign products. The El Plato operates well under its power and thermal rating, like an exotic sports car cruising at 55mph.”

The 747 Series features LED in amber, red, green and blue, and various shades of white from warm “incandescent” white (approximately 2850 Kelvin) to very cool white (approximately 6500 Kelvin) and several shades in-between. The 747 Series offers an exceptional lifetime of over 10 years with constant operation in full darkness.

Permlight’s entire line of LED sign modules, including the 747 Series, also complies with California’s Title 22 regulation which legislates that the disposal of any hazardous waste such as mercury (contained in some neon) is illegal. The 747 Series contains no hazardous materials and features the same construction and LED as Permlight’s award winning Green Building product of the year, the 6” recessed downlight.

“Sign manufacturers, petroleum companies, commercial property management firms, and electrical installers are pleased to have an alternative to neon that is more rugged and easier to install,” commented Michael Webb, Permlight’s VP of Sales and Marketing. “Due to the El Plato’s tough construction, we’ve eliminated one of our customer’s problems of installed neon breakage during shipping transit of large signs. You can literally drop a 6 foot tall channel letter on its back and the LED won’t be harmed. The 747 Series is not only our new flagship product, but it is the answer to our customer’s requests. The El Plato will be featured at ISA (International Sign Association) exhibition in Las Vegas Nevada, staring April 12, 2007.”

The company indicates that UL listed product (all Permlight LED sign modules are UR recognized components) will be available for delivery April 2007.

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About Permlight:

Permlight Products is a leading manufacturer of thermally managed
LED lighting systems for signage and general illumination.
Founded in 1995, Permlight has a proven track record providing
high brightness, low energy, long lifetime, and low maintenance.

CONTACT: MICHAEL WEBB, VP SALES AND MARKETING

TELEPHONE: (714) 508-0729

www.permlight.com